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Originally Posted by Rob Instigator
why do people treat starbucks as the "ultimate mainstream lifestyle brand?".
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because there are too many fucking business grads out there who need to overanalyze everything in terms of marketing.
I'm looking frward to seeing the 'bucks checkout area covered with the SY promo material - their vids on the plasma screens required now at the stores.
Why, I'm enjoying a strong cuppa 'bucks right now. And the odor of dry cleaning chemicals in my sweater...