Production isn't important for everything, because a good song will stick out more than good production any day. But good production helps.. you will become a good producer once you've experimented enough within the limitations (?) of your setup. It took me years to be able to say, "I'm a pretty good producer." But I am just using a computer microphone, you know?
Generally, and this seems obvious but.. just experiment with what sounds good to you. That's all that matters. Adobe Audition, Cakewalk, etc. can do wonders. Or horrors.
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